An E-Commerce Digital Marketing Consultancy
Specializing in eCommerce Google Ads - eCommerce SEO Strategy - 1st Party Marketplace Optimization
Your New Ecommerce Digital Marketing Partner
We are a dedicated boutique digital marketing consultancy specializing in enhancing your e-commerce presence through expert Google and Bing ad strategies, eCommerce SEO tactics, and marketplace optimizations. Our focus is on maximizing the efficiency and effectiveness of your marketing mix to elevate your brand.
Who We Are
(Jon with his wife Jess)
Jon-Paul LaFerriere
Owner, Principal Consultant
With a strong focus on e-commerce, Jon-Paul brings over a decade of experience in digital marketing, specializing in creating and optimizing ecommerce lead gen and shopping ads, leading and implementing eCommerce SEO strategies, and enhancing marketplace performance.
Extremely comfortable in the weeds, Jon also has an extensive background in product management, web analytics, procurement, and product life cycle that will make your logistics team love your marketing department.
Don’t take our word for it, check out what others are saying below...
Where We’ve Been
What We Do Best
E-commerce consultation & strategy
Search Engine Optimization services
Paid search advertisement services (PPC)
Organic & paid social media services
Content writing and auditing services
Email and CRM list segmentation strategy
Go to market strategy & development
What People Are Saying
“JP was great to work with. He lead the client relationship with impactful and strategic SEO initiatives, and always approached every meeting with the with a deep understanding of our business and SEO needs.”
- Steve Szuter
Lead SEO, Victoria’s Secret
“JP is as upstanding and hard-working as they come! I had the pleasure of working with JP during my time at Absorb Software. He led the way in identifying key SEO strategies to take our authoritative position in the SERP (and the market) to the next level.”
- Katey Leahy
Digital Marketing Manager, Absorb LMS
“It was an amazing experience to work with Jon-Paul. His positive energy, strategic insights and expertise always gave our clients and our team the confidence that positive results were going to happen.”
- Paul Pita
Owner, Paul Pita Marketing Strategy
“Jon-Paul is an SEO expert and it was a pleasure learning from him. JP was always very prepared and well-spoken, then followed up with clear agreed-upon actions with shared working documentation. We saw immediate improvements with our implementations and now our team is better suited to execute in the future.”
- Greg Rhoades
Director of Marketing, Leviton
“JP was one of the most thorough and thoughtful people I have worked with. We collaborated on the client account Imprivata Health Care IT Security and worked on strategy and client relations together. His SEO knowledge was top notch…”
- Amul Bham
Sr. SEO Manager, Sketchers
“Jon-Paul is by far the most talented in-house SEO professional I have worked with so far in my professional career. I've learned valuable knowledge from him in my time working with him, and have witnessed his work supporting high-level indexing, not only on the first page of Google SERPs, but also top 3 positions.”
- Marvin Jones
Director of Marketing, Atlas Outdoor
Looking for the next step on how to grow your business? Wondering if your site migration is going to retain SEO value after launch? Need a second set of eyes to make sure the “other guys” arent wasting your time and resources? Reach out and start a conversation today. If our team can’t meet your business needs, we’ll make sure to refer you to a trustworthy resource.